Huawei three folding mobile phone fire! Super 1 million people appointment, institutions are optimistic about the growth of the folding screen market
Huawei triple folding screen mobile phone opens the reservation.
On the afternoon of September 7, the much-anticipated Huawei Trifold officially opened for pre-orders.
The poster also officially announced the appearance of Huawei’s three folds, with unique lens textures and high-recognition small gold labels. It is reported that this product will be officially launched at Huawei’s press conference on September 10, and the price will also be announced at that time. It will be officially launched at 10:08 on September 20.
It is worth noting that,It will also hold a press conference on September 10, Beijing time, to launch iPhone 16. It is reported that the iPhone 16 will be officially launched on September 20. That is, Huawei Triple Folding and iPhone 16 will be released and sold on the same day.
More than 1 million people have already booked!
On September 4, Huawei’s end point released 5 videos, the content of which is the unpacking video of the extraordinary witness officer, all of which point to the new product debuting as Huawei’s first three-fold screen mobile phone.
Huawei managing director and end point BG chairperson Yu Chengdong"Huawei’s most leading, innovative and disruptive product has arrived. This is an epoch-making product that others thought of but could not achieve. With five years of persistence and investment, we have turned science fiction into reality." He Gang, chief executive of Huawei’s end point BG, even defined it as a "super end point for the future".
In August this year, Yu Chengdong was photographed using a three-fold screen phone on the plane. The left side of the three screens is the message list, and the right side is the content of the web page. When all three screens are unfolded, the inner screen is much larger than the ordinary large folding phone, and the protective case on the side is also suspected to hide a stylus. Yu Chengdong also revealed in Dong Yuhui’s live stream, "The next generation of folding screen, others can imagine it, but they can’t do it. We have been thinking about it for five years, and it may finally come out soon."
Institutions are optimistic about the growth of the folding screen market
Analysis shows that folding screen mobile phones are currently positioned for high-end business office crowds. Left and right folding mobile phones can achieve split-screen operation in the user experience, while the file reading experience is significantly improved. Taking Huawei’s left and right folding flagship model X5 as an example, the inner screen unfolded size reaches 7.85 inches. Compared with the straight flagship Mate 60 series 6.82 inches, an increase of 15%. If you refer to the three-fold concept model HANTOM ULTIMATE 2 displayed by Transsion mobile phones for comparison, the inner screen unfolded size is as high as 10 inches, with an increase of nearly 50%. Moreover, the aspect ratio of video reaches 4:3, and the visual experience is comparable to that of tablet computers.
Said that the "Z-shaped" folding led a new round of hardware innovation, and the value of the screen and hinge increased greatly! Compared with the current mainstream left-right folding mobile phone, the three-fold mobile phone has not only changed greatly in the folding form, but also increased the value of the corresponding mobile phone parts.
1) First of all, the size of the inner screen has been greatly improved, and the bending strength of the folding screen is required to be higher. For flexibilityThe demand for panels has further increased.
2) Secondly, the number of hinges directly doubled. In March this year, Huawei announced the design patent of the three-fold screen mobile phone, using two sets of hinges to connect the three-part shell. The demand for hinges for the three-fold mobile phone directly doubled.
It is believed that since the second half of 2024, companies such as Xiaomi, Samsung, Honor, and Huawei have released new folding machine products, which will further promote the rapid development of the folding machine market.
According to IDC data, from the third quarter of 2023 to the second quarter of 2024, the year-on-year growth rate of China’s folding machine market was 90%, 150%, 83%, and 105% respectively, maintaining a continuous high growth trend. In terms of market share, Huawei’s market share was over 40% for two consecutive quarters, maintaining the first place, with market share of 44.1% and 41.7% respectively. The new products of folding machines will further promote the rapid development of the folding machine market. It is recommended that folding machine industry chain enterprises.